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Top 10 Sales Incentives That Actually Work

Showing up to work is one thing; bringing genuine enthusiasm to the job is another. So, how can you motivate your team to meet and exceed their goals? Sales incentives can be a valuable tool to get...

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AI is Leading the Charge in Indonesia’s Customer Service Transformation

The pressure is on for service. Today’s customers demand fast, consistent, and personalised interactions at every touchpoint, while businesses expect service to contribute more to the bottom line....

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AI is Helping Filipino Organisations Meet Rising Customer Service Demands

The pressure is on for service. Today’s customers demand fast, consistent, and personalised interactions at every touchpoint, while businesses expect service to contribute more to the bottom line....

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Bigger, Smarter, Faster: Meeting Customer Service Expectations in Singapore

The pressure is on for service. Today’s customers demand fast, consistent, and personalised interactions at every touchpoint, while businesses expect service to contribute more to the bottom line....

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Jakarta, Meet Agentforce: A New Era of Humans with AI Agents

What does AI-driven transformation really look like? At the Agentforce World Tour Jakarta, business leaders saw firsthand how AI agents are driving a new era of customer service and operational...

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What is Social Media Marketing? The Complete Guide

Social media marketing is the process of creating and publishing content on social media platforms to build connections with your target audience, promote your products or services, and turn consumers...

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Be Your Own Boss: Ideas for Starting Your Own Small Business

Make your passion your purpose. If you have an idea you believe in, a strong skill set, and the determination to make your dream a reality, you are perfectly poised to start your own small business....

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What is a Marketing Strategy & How to Create One?

A marketing strategy is a brand’s overall approach to spreading the word about its products or services. It involves setting goals and choosing tactics to promote the brand to its target customers....

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Digital Twin: Definition + Benefits

A digital twin is a virtual replica of a physical object, process, system, or person. It uses real-time data relayed from the physical asset to mimic its behaviour in different contexts. Digital twins...

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Lifetime Value (LTV): What it is and how to optimise it

Lifetime Value (LTV) is an essential metric for planning your company’s sales, marketing and service planning. But what exactly does it measure? LTV aims to quantify how much a customer is worth to...

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